Brief
In the midst of the retail apocalypse, small businesses are soaring. We can adapt at the drop of a hat, get one on one feedback directly from customers and quickly curate our stock to cater to our unique, ever-shifting market. Founded in 2011, The Fuzzy Pineapple, LLC. is expanding into an omnichannel (storefront and online) shop that showcases a curated selection of local handmade goods from the immediate Tallahassee area and treasures from abroad. It will be a whimsical, colorful, pineapple paradise catering to those who are on-the-go, quirky, and carefree. It will also be inclusive of the clothing (XS-3XL+) and shoe sizes (5-11+) often left out in the Tallahassee market. While shopping and supporting local artists, customers can shop items linked directly to local charities and fundraisers. We will also provide custom product services through our customization apps on our online marketplace using dtg and embroidery machines. Monthly events such as pop-up shops will showcase emerging artists, while classes and workshops bring culture and fun. Proceeds from each sale will also go toward our annual festival, TFP FEST, and other community focused projects such as TFP Small Business Expo, TFP Give Back Fund and TFP Scholarship Fund, celebrating and encouraging small businesses, student artists, and local artists.
mission
- Provide Tallahassee with quality, colorful, affordable, whimsical, sustainable, handmade, upcycled, and customizable goods.
- Build an artist collective that gives back to the local economy, charities, and abroad.
- Showcase the many diverse, independent artists located right in our back yard thereby helping them generate enough buzz to propel them into their next level of artistic and economic growth.
value
- Saves time for customers to source and style products made for them
- Introduces new customers with local small businesses
- Small business startup hub
- Helpful in-store support for styling, sourcing, and selling
- Custom products made to customers specifications, some in 24 hrs or less
- Pick up in-store option
- Safe space to test new products on small scale
- Omnichannel marketplace to sell locally and worldwide
- Wholesale option
- Supporting local and student artists
- Supporting small businesses
- Supporting local economy
- Niche market focused
- Large clothing and shoe size range
- Sustainable and eco-friendly goods
- Zero-waste station
- Hypoallergenic jewelry and supplies
- Custom art, apparel, and accessories through DTG + Embroidery services
- Rentals to help small businesses
- Small business branding and startup services
- Provides jobs for Tallahassee
- Recycles capital within Tallahassee economy (Retail businesses support ¼ American jobs with 98% being small businesses with less than 50 employees)
snapshot
Shop Opens FALL 2020
CLOTHING SIZES
XS-3XL+
SHOE SIZES 5-11+
Partnering With Charities + New Entrepreneurs for Product Launches and Fundraisers
timeline
*Calendar events are subject to change. Months not seen will be dedicated to promotion, production and manufacturing.
investment Opportunities
There are 3 ways to join this project!
DONORS
Donors love the concept and just want to help in any way they can to be added to the plaque.
BACKERS
Backers love the concept and want to support, but would like a reward in return.
INVESTORS
Investors love the concept and will receive interest in return on their initial investment.
*All parties will be prominently displayed on a plaque commemorating their contribution to the TFP SHOP
How it works: Donors – You select how much you’d like to give and will be added to the plaque. Backers – You select which reward you’d like and we will ship it to you. You will also be added to the plaque. Investors – You invest in one lump sum or a series of investments by Sep 30th. Then, we begin reimbursing you with interest monthly for 12-24 months depending on your selection. All parties will be prominently displayed on a plaque commemorating their contribution to the TFP SHOP. To gift, select amount(s) and add to cart. Donors and backers are intended for individuals. Business names will be written as “Anonymous Friend” for contributions under $500. Thank you for your support!
donors
Thank you for your support! To gift, select amount(s) and add to cart. Donors and backers are intended for individuals. Business names will be written as “Anonymous Friend” for contributions under $500.
backers
A) $15 Fuzzy Top (Save $5)
F) $50 Prime Membership for One Year (Free shipping + orders completed first + 5% off purchases)
G) $25 Be the Buyer (Behind-the-scenes) Shop the store 1 week ahead of opening (Party) and receive one-time only doorbusters and giveaways
H) $100 Fuzzy Pineapple Mega mystery box ($300 Value)
I) $10 Fuzzy Pineapple Pin
J) $30 Be in a TFP-Shop video
K) $200 TFP Personal Makeover (Must be within Tallahassee)
L) $300 TFP Room Makeover (Must be within Tallahassee)
M) $500 TFP Wall Mural (Must be within Tallahassee | Up to 50 sqft)
investors
How it works: You invest in one lump sum or a series of investments by Sep 30th. Then, we begin reimbursing you with interest monthly for 12-24 months depending on your selection.
Start
$25+
12 months – 1%
24 months – 1.5%
Level 1
$500+
12 months – 3%
24 months – 5%
Level 2
$1000+
12 months – 6%
24 months – 7%
Level 3
$2000+
12 months – 8%
24 months – 9%
Level 4
$3000+
12 months – 10%
24 months – 12%
makers
We are excited to find local goods to showcase in TFP SHOP. If you would like to see if your products would be a good fit, please complete the form below and we will get in touch with you.